Are Nike’s Vaporfly Trainers Really All That? — keep it simpElle

How the Vaporfly Blew Up

Few product launches have courted as much controversy and press attention as Nike’s now infamous Vaporfly running shoe. When Eliud Kipchoge then smashed the two-hour barrier for the marathon distance in Vienna, with him and his support runners all sporting the new footwear, alarm bells started ringing not only at rival shoe manufacturers and athletics governing bodies, but at store tills too.